Are you looking for a graphic designer for your school project? For your business? For your personal use? Whatever the purpose is, know that there are countless options where you can choose from. You can search for a creative agency or for an independent graphic designer to work with. As long as they meet the qualifications you need and generally needed, then that could be a good go.
But before you hire and do a project with a professional graphic designer, you should keep in mind a few things which many clients fail to realize and recall. Skipping these make way for problems involving the project itself or the client-designer relationship. Many complaints and misunderstandings can arise more than you know!
To avoid whatever mishaps those are, take note of these 3 things that you must NEVER FORGET when working with a graphic designer.
1 – Know what a graphic designer does and does not do.
You are looking to work with a good graphic designer, but do you know why you are?
When working with a graphic designer (actually before working with them), see to it that you know what a graphic designer does and does not do. Understand their job, and the services they provide. Graphic design has many alleys and corners. Skim through it to get an idea of what your graphic designer can offer you.
This allows you to grasp their capacities and varieties, plus you will know the extent of what you can demand and look for from their services. If you are aiming to get services that graphic designers do not really provide, then you will have a problem; that means you are mistaken.
Learn about what graphic designers are, so you can be sure that they really are who you need for your project.
2 – Be clear with your graphic design needs.
Sometimes, clients come to graphic designers with a blurry vision of what they want to achieve. That’s fine as long as you can be clear with what you actually need from the graphic designers. Because if you can explain what you need, even with a somewhat-uncertain visualization in your head, graphic artists can do the illustration part for you.
Before you come to a creative agency to seek their graphic designing services, you should have an idea or an inspiration that’s clear in your mind. As you speak with graphic design professionals, they will comprehend what you’re saying and will be able to bring your ideas to life. This is what they do, so they know how to deal with clients’ needs whatever they may be.
3 – Graphic design is not cheap.
Last but totally not the least, keep in mind that graphic design is not cheap. Many graphic artists get faced with clients that make their heads and hearts ache because those customers demand so much but are willing to pay small — unfair to the weight of the services they receive from adept graphic designers.
Speak with your graphic designer. Tell them your needs, and they will help you with all they can. Of course, it comes with a cost that’s not dear because graphic designing is challenging, more than anyone outside the profession thinks of it. Oftentimes, it depends on the project too, so don’t always expect fixed rates. Especially when you have requests that take a lot of time and tools, be ready to pay fairly for the graphic design you need.
CLIENT AND DESIGNER
Be aware, mindful and sensitive. Just because you are the client does not mean you should not listen or care about your graphic designer’s needs and concerns. They may be mostly about the hands-on tasks, but they also know better than clients without any graphic designing skills and experience. Be kind, and be receptive to ideas and suggestions. Results will be better than what you expect if you and your graphic designer work properly together.
ABOUT THE AUTHOR:
Nicole Ann Pore is a writer, an events host and a voice over artist. She is a daytime writer for Orion Creative, a digital agency and design studio in Sydney, building greater possibilities for brands and businesses of all sorts. Nicole graduated Cum Laude from De La Salle University Manila, Philippines with a Bachelor’s Degree in Communication Arts.